By Darren Rovell
A new category of sponsorship was sold by a U.S. sports team for the first time on Friday: team marijuana dispensary.
The Las Vegas Lights, an expansion team in the United Soccer League, signed a deal with the local Paiute tribe to allow them to promote the NuWu Cannabis Marketplace at the team’s stadium, Cashman Field, which it shares with the New York Mets Triple-A franchise, the Las Vegas 51s.
At 15,800 square feet, the marketplace is the largest marijuana dispensary in the world and sells both medicinal and recreational marijuana to more than 1,000 people a day, said Chris Spotted Eagle, the vice chairman of the tribe. The dispensary also has a 24-hour drive-thru.
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